Tell Us what you think...
This past Saturday (Feb.28/09) the Globe and Mail had an article about paying for toilet use on airplanes. Michael O'Leary from the British no-frills airline Ryanair is playing with the idea of charging for toilet use on his airline, stating that this would help lower costs of airline tickets. Now Mr. O'Leary is that man who pioneered charging for customers to check bags, so his ideas and concepts do fly!
What do you think of this idea?
Is this something we will all be upset about at first then grow to accept it?
What about the idea of paying for tissue instead of paying for the use of the toilet?
From a marketing point of view - I think this would be brilliant, because it would be another form of advertising.
Picture this...when you enter into the airplane and walk to your assigned seat 1 small packet of tissue is placed on each seat with a company logo on it and contains about 10 or so tissues. The Olympics is around the corner so perhaps it is an Olympic Sponsor or advertising a new type of Visa card. What ever it is there could be some potentially decent brand longevity. Not many of us will toss the tissue packet until it is finished and don't we always need a tissue when we don't
We're all ears. Tells us what you think!
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